AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
1min snip
20Growth: The Golden Rule to $100M in ARR, Why CAC to LTV is BS Early On, Why Your First Growth Hire Should Be a Former Founder & How Ramp Does 200 Growth Experiments Per Quarter with Guillaume Cabane
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
Target Market Size and ABM Strategies
If you can't attract a diverse audience, your target market is too small. Consider Account-Based Marketing (ABM) for larger audiences. Focus on a minimum of 2,000 companies from a pool of 200,000. If you burn 1% of this audience, you'll learn if the channel is worth it. Align marketing KPIs to dollars by prioritizing pipeline dollars over vanity metrics. Convert engagement metrics to revenue based on company size and stage. Every logo that engages with your brand should translate into a dollar figure.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode