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E3: "The Best Business Model For Creators" | Blake Robbins, Benchmark and Gamecraft
"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition
The Pros and Cons of Investing in the Creator Economy
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- Whatever is going to work in the creator economy needs to make creators more famous or make them more money
- Enabling fandom and empowering fans as stakeholders is a potential avenue for future success in the creator economy
- The next generation of tools in the creator economy should focus on empowering fans and making them financially invested in the success of creators
- Digital merchandising and the concept of early-stage investments in creators can have real value in the creator economy
- Fan monetization and increasing fame are important areas to explore in the creator economy
- Pseudonymity and virtual reality technologies like v tubing can help expand the pool of creators in the creator economy
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highlights
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