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246. Dane McCarthy, Founder of The Athletic Clubs

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**Facilitating Genuine Community in fitness **

Creating a genuine community in fitness involves facilitating interpersonal dynamics by allowing people to self-select into group training, attracting individuals interested in building connections. The absence of strict structure or choreography surprisingly leads to natural formation of close-knit squads, transcending barriers of race, age, and fitness levels. Low-tech solutions like WhatsApp groups aid in communication and relationship-building outside of sessions, while partnerships with cafes and social events further strengthen connections. Despite organic bonding, certain facilitation measures such as providing physical locations and organizing social activities are implemented to support community-building.

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