"Alright, Hermosi, show me what you got," he said as I placed the ugliest ad ever. No images, no videos, just words in all caps. Leads poured in within hours. I sold 19 people at $299 each, making just under $5700. The six-week challenge became the biggest promotion in the gym industry, driving over $1.5 billion in revenue. I taught it to over 4,500 gyms with countless others using it without licensing."
“If you want to become a great entrepreneur, you have to learn about them.” In this episode, Alex (@AlexHormozi) discusses his expertise in making profitable ads and shares his personal experience and insights on targeting the right audience, crafting effective ad copy, and achieving efficient monetization. Listen to learn from his experience and avoid the mistakes he made, with a focus on how to create ads that generate leads and drive profit.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Get your own copy of the book at acquisition.com/books
Timestamps:
(0:58) - Run Paid Ads I: Making Ads
(11:32) - Elements Of Making an Ad
(34:19) - Run Paid Ads II: Monetizing Ads Efficiently
(45:47) - Personal Lessons from Paid Ads
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