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Sam Mckenna on booking meetings without cold calling

Outbound Squad

NOTE

Why Cold Calls Are the Rudest Way to Get Deals

The speaker finds cold calling to be the rudest thing around/nCold calling is done without permission to benefit oneself/nThere are more polite and smart ways to get deals/n90% of executives don't respond to cold emails/nThe speaker saw 11 touches in cold calls

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