Outbound and Trademark Issues in Domain Sales

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Outbound sales may encounter trademark issues when contacting individuals who own the domain in a different top-level domain, but have dropped it. In such cases, offering the domain at a discounted price based on the period of ownership may resolve the issue. Legal costs for low-value domains are often higher than the domain value, making the risk low. Managing trademark issues is considered a cost of doing business, especially when dealing with a large domain portfolio.

How one domain investor sold $300k of domains using outbound marketing. Most domain investors are passive. They list their domains for sale on marketplaces, put up “for sale” landers, and wait for buyers to come to them. A subset of investors do outbound marketing, contacting businesses that might be interested in buying their domains. One […]

Post link: Outbound domain sales – DNW Podcast #472

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