59sec snip

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

4 ½ Psychological Biases Every Marketer Needs to Know

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

NOTE

Biases and Precision in Scientific Experiments

The speaker points out biases in scientific experiments, stating that specific numbers like 17 and 27 don't feel random, and the norm like a quarter feels one step removed from 25. They also highlight the challenge of blurring precision and surprise in research, citing a study on deodorant ads as an example of focusing on precision.

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