"Turpentine VC" | Venture Capital and Investing  cover image

E19: Union Square Venture’s Rebecca Kaden on How the Firm Develops Their Theses

"Turpentine VC" | Venture Capital and Investing

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Success of Venture Firms

The key focus for venture firms is not to strictly mimic successful firms but to differentiate themselves in some aspect. Success in venture firms is not solely dependent on being different in terms of structure or brand, but rather on the ability to attract founders and make better investment decisions. Ultimately, success is about the collection of people, the pool of capital, investment strategy, and portfolio management, instead of just having a different brand or storytelling approach.

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