Evolution of Core Principles in Business

Businesses need to evolve and adapt to changing times by reevaluating their core principles. Netflix's decision to introduce an ad-supported subscription tier was not a betrayal of their identity but a strategic move to cater to a wider market segment. It was about offering more choices to customers in a world of unlimited options. By evolving and providing options for customers who preferred a lower price with ads, Netflix expanded its market reach and adapted to the preferences of a diverse customer base.