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The Daily

'The Interview': Ted Sarandos’s Plan to Get You to Binge Even More

May 25, 2024
Ted Sarandos, Co-CEO of Netflix, shares insights into the streaming giant’s journey from rentals to global storytelling powerhouse. He discusses the balance between audience preferences and critical reception in defining film quality, emphasizing how personal tastes shape perceptions. Sarandos also explores the evolving challenges Netflix faces, including competition and subscriber retention, while highlighting the role of AI as a creative ally. His passion for storytelling and the industry's shift towards diverse content make for an engaging and thought-provoking conversation.
38:10

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Quick takeaways

  • Netflix focuses on understanding audience preferences and offering diverse content for global viewership.
  • Netflix embraces AI as a creative tool to enhance storytelling while emphasizing human creativity and quality content.

Deep dives

Ted Serandos' Background and Journey to Netflix Leadership

Ted Serandos, the co-CEO of Netflix, shared his unique background growing up in a chaotic household where he found solace in watching television. His family's ownership of a VCR and proximity to a video store fueled his passion for movies. Working at a video store honed his skills in recommending films to customers, reflecting people's appreciation for choice and personalized suggestions.

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