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8-Figure Marketing Icon SHARES ALL | with Alen Sultanic

Uncensored Direct Marketing

NOTE

How to Beat the Control

In advertising, the key to success is replacing certain blocks while keeping the main structure intact. By making small improvements, it's possible to consistently outperform previous versions. Even though it may seem boring, sticking to what works is the best strategy. Trying to beat the control with a different structure usually fails because the market structure is misunderstood. However, if someone else does find something better, simply replicate their structure to regain control. This infinite beta control model allows for unlimited success in advertising.

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