How I Learned to Love Shrimp cover image

Eva Hamer on how the animal advocacy movement can improve its messaging and win over the public

How I Learned to Love Shrimp

NOTE

The Animal Advocacy Movement Needs A/B Testing Research Done on Ballot Initiatives

Real research is needed to understand the effect of upcoming ballot initiatives on the animal advocacy movement. This could involve conducting public opinion polls before and after the initiative to gather information about the impact of the movement. Such polling would involve asking US residents questions about their support for animal freedom in a jurisdiction where the ballot initiative is taking place. This research would provide valuable insights for the movement to effectively carry out their work.

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