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If I Wanted to Grow On Social Media in 2024, I’d Do This
Creator Playbooks
Prioritizing Short Form Video Strategy
The focus of the short form video strategy is to reach and engage new audiences without aggressively directing them to long-form content. By highlighting key moments during recording, the team identifies content that performs best on different platforms like Instagram, LinkedIn, and TikTok. The strategy involves experimenting with various content lengths and formats to cater to each platform's preferences and maximize audience engagement.
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