How I Learned to Love Shrimp cover image

Kristie Middleton on why engineering breakthroughs are essential for low-cost plant-based alternatives

How I Learned to Love Shrimp

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Why chicken is so cheap: creating custom equipment to scale plant-based meat production

The key to achieving price parity with government-subsidized products lies in custom equipment for plant-based meat production. Unlike chicken processing equipment designed for each step, plant-based meat production uses generic equipment causing inefficiencies. By creating patented custom equipment tailored for plant-based meat production, bottlenecks are addressed, enhancing affordability. This unique approach of developing novel production equipment is a distinctive strategy not widely adopted, enabling scalability and cost-effectiveness for plant-based meat production.

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