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The Greg McKeown Podcast cover image

121. Solve Problems Before They Happen with Dan Heath

The Greg McKeown Podcast

NOTE

Homelessness in Rockford, New Jersey

Many people give up on addressing homelessness due to its overwhelming complexity; however, Rockford, New Jersey, adopted a 'housing first' approach that prioritizes getting homeless individuals into homes immediately. By keeping a real-time census and addressing each homeless person's issues individually, the community successfully eliminated veteran and chronic homelessness. This case study highlights that solving macro issues like homelessness often begins with a micro, human-centered approach, where individuals are treated as human beings with specific needs rather than just a part of a large social issue.

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