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Kevin Twohy - How to build an independent design practice

Dive Club 🤿

NOTE

Avoiding Pitfalls and Ensuring Alignment in Client Projects

One of the crucial elements in client projects is ensuring alignment to avoid pitfalls. Misalignment on project details like responsibilities can lead to significant issues. By explicitly discussing project success criteria and potential failure modes, deeper insights can be gained about the client's fears and concerns. Automating processes like using surveys can skip important context and hinder the alignment process. Engaging in in-depth conversations with clients, showing genuine curiosity, and actively listening can uncover critical information that might not be apparent initially, leading to a more successful project outcome.

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