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How To Build A $20k/month Community Business (Beginner’s Guide) | Greg Isenberg (#187)
Marketing Against The Grain
The Tribe Framework for Community Based Products
True community-based products require more than just labeling, they need to embody togetherness, rituals, member identity, belonging, and engagement according to the Tribe framework. Establishing a genuine community involves intertwining design, brand, product, and social elements to create a meaningful connection with the members. The complexity lies in integrating diverse disciplines to build an authentic community-based product.
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