Understanding Influence and Intuitions

The speaker, Vanessa Bohns, is a professor at Cornell University specializing in organizational behavior and psychology. She is an experimental social psychologist focusing on studying people's intuitions about influencing others and whether these intuitions are accurate or not. While many explore how to influence people, Vanessa is interested in understanding people's beliefs about influence and the actual impact they have on others. She has delved into various books offering tips on influence but her book 'You Have More Influence Than You Think' takes a different approach by exploring the opposite perspective.