How to Start a Business With Multiple Ideas

2min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

Starting a business involves putting ideas together with code in MATLAB and building hardware, often with the help of experienced individuals. Generating ideas for business comes naturally as the brain is always active, constantly thinking and conversing with others. The individual always has a year's worth of video ideas planned in advance, with a continuous flow of new ideas popping up through everyday interactions and observations.

As one of the most successful creators on YouTube, Mark Rober doesn’t see what he does as a business. Instead, it’s a way to celebrate science in the most joyful way possible. While working as an engineer at NASA, he made his YouTube debut with a tutorial on how to make a gory Halloween costume with two iPads and a lot of duct tape. Over time, his videos became more elaborate, including a belly flop into a pool full of Jello, and a demo of a glitter-fart bomb to get revenge on porch pirates. Within a few years, Mark was teaching online science classes and selling subscription boxes for kids. Today, his YouTube channel has 5.5 billion views, 48 million subscribers…and–astonishingly, given that audience–less than 150 videos.

This episode was produced by J.C. Howard, with music by Ramtin Arablouei

Edited by Neva Grant, with research help from Sam Paulson.

You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.