How I Built This with Guy Raz

CrunchLabs: Mark Rober

103 snips
Apr 15, 2024
Mark Rober, a former NASA engineer and Apple employee, is now a renowned YouTube creator and the brains behind Crunch Labs. In this conversation, he shares his journey from crafting Halloween costumes with tech to viral science videos, highlighting the importance of joy in learning. Rober reflects on the creative process behind popular projects like the glitter bomb and discusses the financial shifts in content creation. He also explores his passion for educational subscription boxes that inspire kids to explore science through fun activities.
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ANECDOTE

Swim Goggles for Onions

  • At six years old, Mark Rober wore swim goggles to cut onions, demonstrating early problem-solving skills.
  • This anecdote highlights his lifelong approach to applying engineering principles to everyday challenges.
ANECDOTE

Accidental NASA Interview

  • Mark Rober accidentally interviewed at NASA's Jet Propulsion Laboratory (JPL) after mishearing it as the speaker company JBL.
  • His honesty in admitting "I don't know" during the JPL interview surprisingly landed him the job.
ANECDOTE

iPad Halloween Costume

  • Mark Rober's first YouTube video, demonstrating a Halloween costume using iPads to create a "hole" in the body, garnered a million views overnight.
  • This success, driven by his desire to be featured on Gizmodo, launched his YouTube career.
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