Growing Your Audience on YouTube

Starting on YouTube is more challenging and resource-intensive compared to other platforms. Building an audience on YouTube from other platforms is unlikely to work. If you prioritize YouTube, start early as it requires developing specific skills through practice. YouTube can serve as the main engine for growing your entire business. YouTube can also drive growth on other platforms more effectively than vice versa. Choose the platform that aligns with your strengths and interests, like starting on LinkedIn for writers or Twitter for different content types. Having high conviction in YouTube warrants diving in early, even if resources are limited. Producing long-form content on YouTube can be a source of inspiration for creating shorter content on other platforms.