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Designing the Sneaker of the Future
WSJ’s The Future of Everything
Innovative Collaboration and Future Shoe Design
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The focus here is on an innovative collaboration with a Spanish luxury house to merge fashion and luxury with the innovation of performance in shoe design. The partnership aims to push beyond traditional fashion archives and evolve the running shoe by introducing a 360-degree manufacturing innovation. This innovation is set to revolutionize shoe engineering, design, functionality, and appearance, promising a significant shift in the industry. The ultimate goal is to create a new standard in footwear design that will be unveiled during the Olympics, signaling a groundbreaking change in the way shoes are made, look, and perform.
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