2min snip

How I Write cover image

Kevin Kelly: On Fame, Structuring Ideas, Writing Books, and Founding Wired Magazine

How I Write

NOTE

Writing is all about seamless structure

Structure in writing is crucial. It should be so seamless and intuitive that it goes unnoticed. When structure is lacking, confusion and dissatisfaction occur. Great writers like John McPhee excel at creating strong structure. Feedback from editors often focuses on improving structure. Ultimately, the right structure is more important than individual words or phrasing.

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