Embrace Ambivalence to Foster Change

Individuals often experience ambivalence when pursuing change, simultaneously desiring new outcomes while wanting to maintain the status quo. This inner conflict may manifest as indecision or inconsistency, but it reflects a deeper engagement with the change process. Such individuals are not resistant; rather, they are open to information and learning, seeking to make informed decisions that align with their long-term values. Recognizing and addressing this ambivalence is crucial for effectively guiding change within organizations or in client relationships.