56sec snip

The Colin and Samir Show cover image

We interviewed the Head of Instagram: Adam Mosseri

The Colin and Samir Show

NOTE

Niche content shapes Instagram positivity

Niche content on Instagram, tailored for specific individuals, contributes to a more positive overall environment on the platform. Unlike content intended for a larger audience, niche content tends to be less sensational and more personalized. This personalized content helps set the tone for a more positive experience on Instagram, where the average energy is biased towards positivity. The content that gains prominence on the platform is that which you would share in a one-on-one conversation, rather than shouting out to the masses.

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