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#195 [Radar Recap] The Art of Data Storytelling: Driving Impact with Analytics with Brent Dykes, Lea Pica and Andy Cotgreave
DataFramed
Crafting Data Stories with Narrative Arcs and Intrigue
Crafting a data story involves following a specific narrative arc, starting with a setting and a hook to capture the audience's interest. The story should build up to a climax, which is the main insight or 'aha moment,' followed by sharing critical analysis pieces and recommendations for action. By incorporating elements like tension, interest, and intrigue, a data story can engage the audience more effectively than a traditional reporting structure.
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