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Make Time for Procrastination in 2023 - Nir And Far
Nir And Far: Business, Behaviour and the Brain
Temptation Bundling for Motivation
One way to increase motivation is through temptation bundling, which involves pairing a desired activity with a less desirable one. By doing so, an individual can make the less favored task more enjoyable by coupling it with something they like. For instance, instead of reading articles on a laptop, one can listen to them using an app like Voice Dream while exercising. This way, the person combines the enjoyment of reading content with physical activity, turning the latter into a rewarding experience that motivates them to engage in the behavior.
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