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The Myth of the Overnight Sensation
REWORK
Building Timeless Content with Long-term Insights
The book discussed in the snip is considered timeless because it was not hastily put together; instead, it was based on ideas and essays that had been developed over a span of at least seven years. The insights in the book were extracted from blog posts, presentations, and experiences accumulated since the release of the original base camp 20 years ago. The authors had been in the industry for a decade before releasing Basecamp, and they had six to seven years of experience with Basecamp before writing the book 'Rework,' showcasing that success takes time and is not achieved overnight.
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