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131. Friction Fixing: How to Use Obstacles to Your Advantage

Think Fast Talk Smart: Communication Techniques

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The Impact of Job Titles on Performance

The research conducted on job titles highlighted the importance of creating felt accountability in scaling a company. Felt accountability involves feeling both ownership of the place and a sense of obligation towards it. An experiment on 82 tech startup teams revealed that introducing good friction by allowing team members to choose unique job titles significantly improved team performance. Team members who chose their own job titles demonstrated a higher level of ownership and felt an obligation to live up to the expectations set by their chosen title. This simple practice enhanced accountability, ownership, and ultimately led to superior team performance.

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