4 signs your launch audience is the wrong one for your offer—and what to do instead
Imperfect Action
Audience Alignment in Launches
If the message you are conveying to your launch audience doesn't resonate with them, it could be a sign that they are not the right fit for your offer. This lack of resonance may result in lower engagement and conversions, indicating a mismatch either in messaging or audience. To determine the issue, engage in direct conversations with your audience to understand their needs and preferences, allowing you to adjust your messaging or pivot towards a more suitable audience.
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