The Formulaic Nature of Storytelling on Stage

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Storytelling on stage is not limited to just recounting personal experiences or events but rather a formulaic sense-making device that moves and entertains the audience.
By introducing a common problem or statement at the start of a presentation, speakers can invite their audience into a story that they can relate to and be engaged with.
Storytelling should create tension and ramp up the stakes in order to provoke an emotional response that makes the audience receptive to the presentation's message.

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