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021: How Selling High-Ticket Offers ACTUALLY Works in 2024 (with John Meese)
The HeyCreator Show
Transforming Failures into Service
Renaming sales calls as 'serve calls' shifts the focus from pressure to service, promoting a more positive mindset. This perspective change fosters genuine connection, allowing for a focus on the individual's needs rather than merely closing a sale. By defining success not by the outcome of a sale but by the commitment to serving others, any interaction can be deemed successful. This approach alleviates anxiety associated with traditional sales terminology and emphasizes the importance of language in shaping experiences.
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