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$100M Leads Audiobook Part 6 – Run Paid Ads | Ep 591
The Game w/ Alex Hormozi
Call out the right people and have an amazing offer
Call out the right people and have an amazing offer./nExplain your offer to entice interest and reduce the need for excessive copy./nGet good enough to make your ads profitable before scaling./nInclude clear and explicit calls to action (CTAs) to direct the audience./nCTAs should be quick, easy, and straightforward./nMake website addresses short and memorable for better response rates./nAssume the audience has no prior knowledge and keep explanations simple./nRemember that the audience is busy and may have a limited education level.
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