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The Power of Sales Psychology to Drive More Revenue And Profits

The Home Service Expert Podcast

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Emotion Over Logic in Sales on Social Media

Using platforms like YouTube, Facebook, Instagram, and TikTok can be beneficial for growing a business. The speaker shares a successful experience of acquiring Exxon mobile as a client through LinkedIn. Despite the small number of followers on LinkedIn, consistent posting led to gaining a major client. The conversation highlights the importance of emotional connection in sales, emphasizing that people buy with emotion and then justify with logic.

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