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#170: Getting Unstuck—How to Keep Your Customers Interested After the Initial Hype Dies Down
Marketing Made Simple
Stay Connected to Stay Relevant
Regular email communication with customers is crucial for maintaining brand recall, even if they don't always engage with the content. It establishes a connection that leads customers to prioritize your business during emergencies. Email marketing is experiencing a resurgence, particularly among younger consumers who are increasingly using emails for purchases, which highlights its effectiveness in generating a return on marketing investment. Businesses should consistently provide value through tips, updates on events, sales, and new products to strengthen customer relationships. Gathering email addresses and maintaining regular contact is essential for success.
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