Lessons Learned from Writing Ads

Steven Pressfield — How to Overcome Self-Sabotage and Resistance, Routines for Little Successes, and The Hero’s Journey vs. The Artist’s Journey | Brought to you by Tonal smart home gym, LinkedIn Sales Navigator, the best version of LinkedIn for sales professionals, and Athletic Greens all-in-one nutritional supplement. More on all three below.

Steven Pressfield (@SPressfield), a former Marine and graduate of Duke University, became an overnight success as a writer after 30 years of abject failure. Identifying the omnipresence of “Resistance,” the interior force of self-sabotage he described in The War of Art, has saved his own artistic life and has helped many others struggling to find their creative calling. Steven’s novels of the ancient world, including the nonfiction The Warrior Ethos, are required reading at West Point, Annapolis, and in the Marine Corps. He lives in Los Angeles.

His new book is A Man at Arms, an epic saga about a reluctant hero, the Roman Empire, and the rise of a new faith.

Please enjoy!

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Past guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.

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