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Nir And Far: Business, Behaviour and the Brain cover image

5 Productivity Myths Ruining Your Life - Nir And Far

Nir And Far: Business, Behaviour and the Brain

NOTE

The Science of Motivation

The key to human motivation is the desire to escape discomfort, and once we understand this, we can consciously choose how to respond. Many people try to escape discomfort through distraction, but true motivation comes from consciously deciding how to handle discomfort.

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