
#66 Your Influence is a Business with Brittany Krystle (Under the Influence Podcast with Whitney Eckis)
Beyond Influential
Importance of Updating Bio and Building Trust in Influencer Marketing
It's important to update your bio on social media platforms like Instagram so that people can quickly understand what you do. Having a clear and concise bio helps others make a decision about whether to connect with you or not. It's also beneficial to include your location in your bio, as it helps others find and connect with you. On platforms like LinkedIn, the search capability is great for finding people, but on Instagram, it can be harder without using certain hashtags. If you want to be found by brands, make sure to include your geography in your bio. Trust is the key to influencing others, and consistency in delivering your message helps build trust. Niche down and start in one place to gain trust and influence. Trust is the foundation of any relationship and connection. People look to you for trust and rely on your brand or personal image.