The Skinny Confidential Him & Her Podcast cover image

Anastasia Soare AKA Anastasia Beverly Hills On Beauty, Developing The Golden Ratio, Resourcefulness & Overcoming Struggle

The Skinny Confidential Him & Her Podcast

NOTE

The Importance of Educating Customers in Makeup Techniques like Contouring

Educating customers on makeup techniques like contouring is crucial for achieving a perfect proportion with your face. The process involves educating customers on where to apply contour, highlighter, and blush to create balance and proportion. This education was a key aspect of the brand's success, as they not only launched products but also taught customers how to use them effectively. Through tutorials and social media, the brand introduced contouring and highlighting techniques, demonstrating how to enhance features like cheekbones and nose shape. By using makeup to minimize or emphasize certain facial features, customers can transform their appearance and achieve the desired look.

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