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Creating Value and Exclusivity in Newsletters
Providing valuable content for free in a newsletter can lead to monetization by selling consulting services. Creating a newsletter for the super yacht industry, focusing on high-value transactions and industry news, can attract big commissions from connecting buyers and sellers. To enhance the perceived value and exclusivity, the newsletter would require a fee to access it, with an added step of a vetting process to ensure readers are high-net-worth individuals or industry insiders. This exclusivity could attract a small but lucrative subscriber base, potentially generating significant revenue.