Reinventing Distributed Commerce with AI
Greymatter
Evolution of Consumer Internet and Retail Media Networks
Partnerships between companies like Amazon and Facebook have revolutionized the consumer internet, allowing for transactions within social media platforms. This shift has given rise to retail media networks, leading to significantly increased revenue for companies like Staccart and Uber. Additionally, innovative tools now enable brands to personalize the consumer journey for each content piece, driving fast growth and adoption due to the critical need for such solutions in today's market.
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