In our brainstorming sessions, we remove power dynamics by having powerful individuals stay silent. This allows everyone to freely discuss and suggest ideas without being influenced. The goal is to create a creative and open environment where people can freely contribute without attachment to their ideas. This process helps to foster better collaboration and ultimately enhances the dynamic of the film.
There's no perfect process for achieving your goals. Accepting that the rules you play by need to be constantly tweaked, hacked or reinvented will open you up to new ways of innovating. Instilling this attitude throughout your organization will help you be boldly differential in your experimentation.
Ed Catmull literally wrote the book on creating a dynamic and sustainable creative culture. Drawing on his experience as co-founder of celebrated animation studio Pixar, and president of Walt Disney Animation Studios, Ed shares his hard-won insights from his career as a pioneering technologist, animator and storyteller.
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