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Seize Opportunities in Pain Points
Identifying and addressing pain points within a market can lead to lucrative side business opportunities. Expanding operations in the trucking industry revealed a significant challenge—finding enough freight. This realization highlighted a simpler business model that requires minimal investment and infrastructure compared to traditional trucking, which involves high capital costs for equipment, hiring drivers, and compliance with safety regulations. Leveraging technology such as a computer and reliable internet connection allows one to operate efficiently and effectively, minimizing financial risk while maximizing potential client engagement.