
The agency landscape with Bart De Waele
Let's talk branding
Embrace the Timeless: Master Fundamentals
To future-proof oneself in branding and marketing, focus on mastering the fundamentals that have remained constant over time, such as understanding human desires for safety, love, and recognition. While technology and platforms will evolve, the core principles of branding and marketing will not. Invest in learning these timeless concepts and then adapt that knowledge to emerging platforms and trends.
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