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#145: Rory Vaden—How to Balance Building Your Personal and Professional Brands on Social Media
Marketing Made Simple
Personal Branding is Reputation at Scale
Personal branding is essentially managing your reputation at scale. Just like you care about your personal reputation, your personal brand reflects who you are in real life. It's not about fame or showing off, but about building trust and credibility. By controlling the narrative of your personal brand, you can enhance your relationships with team members, customers, and prospects, ultimately influencing how people perceive you and whether they choose to do business with you.
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