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Marketing Against The Grain cover image

EMERGENCY POD: The AI Wars - Has Google Already Lost?

Marketing Against The Grain

NOTE

How Microsoft Integrates ChatGPT to Bing Search

Microsoft has announced that AI features will be integrated into chat and provided for free. They have also released a version of their search engine that is fully integrated with chat. While users can access and use the chat-based search engine, traffic will still be directed to publishers through traditional blue links. This blended AI and search experience, called u.com, is considered clunky but offers a unique way to integrate chat and search. Microsoft is planning to have an extended search box where users can ask questions.

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