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Marketing Against The Grain

EMERGENCY POD: The AI Wars - Has Google Already Lost?

Feb 9, 2023
38:41

Podcast summary created with Snipd AI

Quick takeaways

  • Microsoft's AI announcements aim to disrupt the search market and compete against Google by offering free AI features.
  • Google's recent AI search announcement has raised doubts about their ability to innovate and keep up with Microsoft's advancements in AI technology.

Deep dives

Marketers who understand AI and human side are successful

The best marketers are those who know how to use and leverage AI while also understanding the human side of marketing. They can navigate the changing landscape and make the most of AI technology without losing sight of the importance of human connection in marketing.

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