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Revealing My 2023 Content Strategy (Exactly What I'm Doing)
Distribution First
Maximizing Content Distribution
Repetition and multiple touchpoints on a topic are crucial for information retention. Converting a newsletter into a Twitter thread enables native consumption on varied platforms. The goal is to deliver content directly to the audience without redirecting to external sites. Adapting content into different formats for various social media platforms enhances reach and engagement, leading to better newsletters in the long term.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode