AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Unorthodox PM wisdom: Automating user insights, unselling job candidates, logging every decision, more | Kevin Yien (Stripe, Square, Mutiny)
Lenny's Podcast: Product | Growth | Career
Automating B2B Customer Research
2min Snip
00:00
Summary
Transcript
Episode notes
Userinterviews.com streamlines B2B customer research by allowing users to specify criteria for target participants, facilitating effective sourcing and evaluation of respondents that match the ideal customer profile (ICP). This automation ensures a consistent influx of relevant research opportunities. Moreover, integrating sales teams as research teams enhances value extraction from customer interactions. Tools like Gong facilitate automated analysis of sales calls, making it possible to monitor specific terms and competitors while pushing relevant data to designated Slack channels. This enables businesses to create automated workflows via platforms like Zapier, transforming sales insights into scheduled customer interviews without manual intervention.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode