
Ep. 3: Casey Lewis of After School
The Creator Spotlight Podcast
Innovative Marketing Tactics for Newsletter Growth
A successful newsletter growth story was inspired by The Skim's success. Leveraging their experience as reporters, the founders pitched their newsletter to media outlets and gained press coverage. By featuring teen girls daily, reaching out via Instagram DMs to high school students, and inviting them to contribute, the newsletter experienced rapid growth in 2016.
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